We are bombarded with advertising and marketing messages every day, but are they appropriate on the road where we can be distracted from the task at hand: driving? The whole purpose of a roadside ad is to distract the driver…
We are bombarded with advertising and marketing messages every day, but are they appropriate on the road where we can be distracted from the task at hand: driving? The whole purpose of a roadside ad is to distract the driver…
We need signs on the road to help us know where to drive, where not to park, what street names are and where areas of interest are. But how many signs do we need? There have been experiments in Europe…
